CLIENT
Glo Tan, based in the UAE, offers a unique at-home tanning service that takes just 20 minutes. Combining luxury with convenience, Glo Tan provides a quick and effective way to achieve a perfect tan without leaving the comfort of home. This innovative service ensures a high-quality tanning experience while prioritizing both elegance and efficiency.
SERVICES
Branding
Content Creation
Graphic Design
Copywriting
Strategy
CHANNEL
Instagram
INDUSTRY
Beauty/Spray Tan
Glo Tan elevates the tanning experience by combining luxury with skin protection.
GLOTAN
Objective
Strategy
The objective is to create compelling content for Glo Tan’s Instagram that highlights the brand's signature pink and white colors while maintaining a minimalistic and clean aesthetic.
The feed should reflect a sophisticated and uncluttered look, effectively associating the brand with tanning, elegance, and women's beauty.
The content should showcase the unique 20-minute at-home service and embody the luxurious yet convenient experience that Glo Tan offers.
The Instagram strategy for Glo Tan utilizes a structured approach with six content pillars: Service, Brand, Customers, Reviews, Team, and Lifestyle/Beauty. Each scroll on the feed is designed to cover content from all these pillars, ensuring a comprehensive representation of the brand. This method effectively showcases Glo Tan’s unique at-home tanning service, reinforces its brand identity, highlights customer experiences and testimonials, introduces the team, and aligns with themes of beauty and wellness. The result is a cohesive and engaging feed that covers all aspects of the brand while maintaining a clean, minimalistic aesthetic.
15%
Organic Follower growth in 1 month
28%
Rise in web link clicks
20%
Increased engagement rate from 3% to 3.6%
23%
Increased Story Views
CLIENT
Mimi Kakushi in Dubai offers a unique dining experience that fuses 1920s Osaka's jazz and modern art with traditional Japanese cuisine. The menu features inventive twists on Japanese classics, including sashimi, sushi, tempura, and gyoza, along with hearty dishes like oven-baked black cod and Kagoshima wagyu beef. Accompanied by a diverse drinks menu and eclectic desserts, Mimi Kakushi delivers a distinctive blend of Eastern flavors and Western influences.
SERVICES
Content Strategy
Content Creation
Art Direction
CHANNEL
Instagram
INDUSTRY
F&B
A Taste Of The East.
The Rhythm From The West.
MIMIKAKUSHI
Objective
The primary objective is to attract more customers to Mimi Kakushi by showcasing the restobar’s unique dining experience. The aim is to present the restaurant as a premium destination.
Through engaging Instagram content, the goal is to highlight the vibrant atmosphere, luxurious ambiance, and exceptional food offerings, positioning Mimi Kakushi as a must-visit spot in Dubai.
The content should not only reflect the restaurant’s stylish lifestyle but also emphasize the immersive, high-quality experience that awaits guests.
Strategy
The strategy for Mimi Kakushi’s Instagram involves a comprehensive approach that covers all aspects of the restobar, including music, the bar, ambiance, behind-the-scenes cooking, lifestyle content, and awards.
We have featured renowned chefs and bartenders to add depth and expertise and wider reach to the content.
Additionally, we have incorporated storytelling techniques, such as showcasing the creation process of menu items and drinks, to create engaging narratives.
This strategy has positioned Mimi Kakushi’s Instagram as a dynamic storytelling platform that effectively attracts and connects with potential customers.
37%
increase in menu link clicks from 440 per month to 740
25%
increase in average engagement rate
35%
Increase in content reach average reach of 12,120 users per post to 16,362 users.
CLIENT
CONTRAST is founded on the principle that wellness comes from within, emphasizing the importance of nourishing the mind, body, and soul to maintain balance. In today’s hectic world, taking time to switch off is essential. CONTRAST blends transformative ancient healing practices with modern methods, offering hot and cold therapies for mindfulness and relaxation. Services include infrared and traditional saunas, ice baths, IV drips, boosters, and massages, all designed to help you sweat with intention and achieve holistic well-being.
SERVICES
Content Strategy
Content Creation
Graphic Design
CHANNEL
Instagram
INDUSTRY
Healthcare & Wellness
Sweat with intention.
CONTRAST WELLNESS
Objective
The primary objective for Contrast Wellness is to attract more clients by showcasing the unique blend of ancient healing practices and modern wellness techniques. Their aim is to emphasize the benefits of their hot and cold therapies, such as infrared and traditional saunas, ice baths, IV drips, boosters, and massages. Additionally, the goal is to highlight the importance of holistic well-being and mindfulness, positioning Contrast Wellness as a sanctuary for those seeking balance and rejuvenation in a hectic world. Engaging content and storytelling will be used to convey the transformative experiences offered, driving awareness and bookings.
Strategy
The strategy for Contrast Wellness on Instagram focuses on delivering a comprehensive and engaging portrayal of the unique wellness experiences offered. This includes creating reels that cover the experience giving the audience a clear and immersive view of the enriching services.
We found highlighting the distinct benefits of each service as crucial, as these options are not commonly opted for, and emphasizing their transformative impact on mind, body, and soul positions them as essential.
We Featured real customer testimonials as it builds credibility and trust, while interactive content addressing fun and engaging questions fosters a deeper connection with the audience.
18%
Increase in Follower growth
15%
increase in link clicks
Increase in engagement rate
25%
28%
increase in content reach
CLIENT
Based in Dubai, Ens0 combines art, sustainability, and high quality in unique accessory pieces. Founded on minimalism and eco-friendliness, Enso creates accessories and luxury items that enhance beauty and enrich lives. With a commitment to perfection, they use the finest materials and meticulous craftsmanship. Sustainability is key, supporting small-scale productions and artisans globally. By blending modern technologies with traditional methods, Ens offers aesthetically pleasing and functional products that bring lasting joy.
SERVICES
Art Direction
Content Strategy
Content Creation
CHANNEL
Instagram
Website
INDUSTRY
Fashion
Minimal, Meaningful & Sustainable Accessories
ENSO.
